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Retail Section

Rewe

Head office: Germany

REWE-Zentral sells the fuel that Germans love best -- food and drink. Since it was founded in 1927, Rewe Group has evolved from a co-operative purchasing association into a multinational corporation.  The company is Germany's second-largest food retailer (behind Edeka) and one of the largest in Europe overall. REWE operates 11,300-plus stores in more than a dozen European countries (about 9,000 in Germany). Formats include supermarkets, hypermarkets, home improvement centers, and department stores recently consolidated under the REWE banner.

Other REWE businesses include foodservice units, specialty stores, and travel agencies. REWE also has stakes in a German media conglomerate and a 40% stake in Germany's LTU airline. Founded in 1927, REWE is a cooperative owned by some 3,000 of its independent retail members. In Rewe 's total turnover, the (domestic) German activities represent about 72%, so the foreign activities about 28%. Food retail trade is still Rewe’s core business and accounts for more than 80% of total Group’s turnover.

Banner information:

Country	Banner name	Banner format	# of stores
Austria	Merkur	Hypermarket	116
	Billa	Supermarket	1,011
	Penny	Discount store	240
	Non-food	Perfumery, tourism	532
Bulgaria	Billa	Supermarket	22
Croatia	Billa	Supermarket	50
Czech Republic	Billa	Supermarket	80
	Penny	Discount store	164
Germany	Toom	Hypermarket	175
	Rewe	Supermarket	3,000
	Standa Supermercati	Supermarket	1
	Vierlinden	Eco supermarket	2
	Nahkauf	Neighbourhood store	1,200
	Penny	Discount store	2,135
	Promarkt Toom Baumarkt	Non-food retail	303
	Fegro/Selgros	Cash & Carry	44
Hungary	Penny	Discount store	158
Italy	Billa	Supermarket	377
	Standa	Supermarket
	Penny	Discount store
Poland	MiniMAL/Billa	Supermarket	22
	Selgros	Cash & Carry	11
Romania	Billa	Supermarket	22
	Penny	Discount store	16
	Selgros	Cash & Carry	12
	XXL Mega Discount	Discount store	5
Russia	Billa	Supermarket	21
Slovakia	Billa	Supermarket	87
Switzerland	Prodega	Cash & Carry	17
	Growa		5
	Howeg	Foodservice (wholesale)	8
Ukraine	Billa	Supermarket	9
TOTAL:			12,011

Website: www.rewe.de

Data provided by

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