• Bookmark
• Homepage
• Advertise
• Newsletter
• RSS
• Contact
• Sitemap

• News
• Retail
• CPG
• Countries
• Reports
• Events

• Home
• Archive
• Blogs
• Extras
• Travel/Weather
• Links/Services
• InStore
• Innovations
• Subscribe
• Contact us

CPG Section

Procter & Gamble

As of 2008, the Procter & Gamble Company (P&G) is the 23rd largest US company by revenue and 14th largest by profit. In 2007 P&G spent more on US advertising than any other company.

P&G, together with its subsidiaries, provides branded consumer goods products. The company operates through three global business units (GBU): Beauty, Health and Well-Being, and Household Care. Beauty GBU consists of Beauty and Grooming segments. Beauty segment provides cosmetics, deodorants, fine fragrances, hair care, personal cleansing, and skin care products primarily under Head & Shoulders, Olay, Pantene, CoverGirl, and Wella brands. Grooming segment provides manual and electric razors and blades, face and shave preparation products, and small home appliances primarily under Braun, Fusion, Venus, Gillette, and Mach 3 brand names. Health and Well-Being GBU includes the Health Care and Snacks, Coffee, and Pet Care segments.

Health Care segment provides feminine care, oral care, personal health care, and pharmaceuticals primarily under Actonel, Always, Crest, Prilosec OTC, Vicks, and Oral-B brands. Snacks, Coffee and Pet Care segment offers snacks, primarily potato chips under Pringles brand name, coffee under Folgers brand, and pet care products under Iams and Eukanuba brands. Household Care GBU consists of Fabric Care and Home Care and Baby Care and Family Care segments. Fabric Care and Home Care segment offers various fabric care products, including laundry products and fabric conditioners; home care products, such as dish care, surface cleaners, and air fresheners; and batteries. This segment primarily offers these products under Tide, Ariel, Dawn, Downy, Gain, and Duracell brand names. Baby Care and Family Care segment provides diapers, baby wipes, bath tissue, facial tissue, and paper towels primarily under Bounty, Charmin, and Pampers brands.

Procter & Gamble sells its products in approximately 180 countries primarily through mass merchandisers, grocery stores, membership club stores, and drug stores. The company operates in approximately 80 countries worldwide. P&G was founded in 1837 and is headquartered in Cincinnati, Ohio.

In fiscal year 2007 the revenue of the company was US$76.476 (EUR 48.96) billion.

Profit Margin (ttm):	13.96%
Operating Margin (ttm):	20.29%

Website: www.pg.com

Articles related to Procter & Gamble

• 07-07-2008 POS paperless coupons expect 71% lift in sales
• 04-06-2008 Health shines through a beautiful body
• 28-04-2008 P&G presents product with less branding
• 19-02-2008 P&G announces organisational changes
• 22-01-2008 Wal-Mart forges ahead with RFID
• 18-01-2008 PepsiCo acquires Penelopa
• 29-11-2007 CPG trend: brand merging
• 05-10-2007 Will P&G divest three billion dollar brands?
• 20-09-2007 Food 100: The shadow of private equity
• 18-09-2007 Procter & Gamble files motion against Kraft
• 27-08-2007 Key account mismanagement
• 23-08-2007 P&G partners with Jennifer Lopez
• 21-08-2007 Starbucks expands brand in supermarkets
• 19-06-2007 Growth of GDSN benefits global trading
• 10-05-2007 Industry refuses to battle theft